August 19, 2009

New eROI study finds e-mail marketers fail to test

Sears announces pre-sale of Samsung DualView digital cameras

Leica S2 available in September

Accru rebate system can reduce customer equipment costs up to 25 percent

More employers planning to reverse pay, other cutbacks, survey finds

Three photo sharing and management sites shutting down

ZBE offers its own version of "Cash for Clunkers" printer trade-in program

This week in PMA educational multimedia

New products

Industry notes

Upcoming PMA events

Financial roundup

PMA DataWatch: A look at popular photo book styles

For global industry news, visit Newsline International on the web




 

New eROI study finds e-mail marketers fail to test
A new study conducted May-June 2009 by e-mail marketing agency eROI shows 37.1 percent of US e-mail marketers did not test their e-mail campaigns, despite the fact that testing and optimization mean greater success at a lower cost, eMarketer reports.
  Among marketers who failed to test campaigns, the most common reason was that they simply did not know how (nearly 33 percent). Another 27.4 percent reported not having enough time to do so. Fewer than 10 percent said they did not actually see the value in testing.
  Of those who did test campaigns, more than 85 percent scrutinized subject lines. More than half (54.8 percent) tested calls to action, and around one-half made efforts to optimize design and body copy.
  In addition to content, e-mail marketers also tested the best timing for their campaigns. Almost one-half considered midday the optimal time to send marketing messages, followed by the start of the business day.
  Respondents also reported that Tuesday was the best day of the week for marketing e-mails, with Wednesday coming in second.

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Sears announces pre-sale of Samsung digital cameras

Sears Holdings Corp., Hoffman Estates, Ill., announces an online pre-sale program for customers who want to be among the first to get their hands on the much anticipated Samsung DualView Cameras -- the TL225 and TL220 with front and back LCD screens. Now, picture takers will be able to see themselves in the shot to ensure that they turn every scene into a frame-worthy photo opportunity.

  "Taking pictures creates memories that last, and we want to ensure that our customers have access to the latest home electronics products to make those moments memorable," stated Karen Austin, president, Sears Holdings Home Electronics. "Sears' online pre-sale of the Samsung DualView cameras further extends our commitment to provide our savvy shoppers with opportunities to be among the first to obtain the hottest, new technology."

  To make it even easier for picture takers to get out from behind the camera and into the shot, Sears is offering customers easy, streamlined access to purchase the Samsung DualView cameras. In additon to online pre-sales, Text-2-Buy will allow Sears' customers with a web-enabled phone to text SAMSUNG to 73277 (that's "Sears" on the keypad) from anywhere their cell phones work to purchase the camera, including inside physical stores. Customers will receive a text message back with a link driving them to the product page where they can check out on Sears2go. Standard text messaging rates apply.

  The online pre-sale began on Aug. 13. Retail availability for the highly anticipated Samsung DualView cameras in the United States does not begin until Sept. 13.

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Leica S2 available in September

Leica Camera AG , Solms, Germany, announced its new professional SLR, the Leica S2, will be available at the end of September this year.

The camera features a 37.5 megapixel image sensor in the new format of 30-by-45 mm, which was developed by Eastman Kodak Co., Rochester, N.Y., especially for the Leica S system. In spite of its enormous resolution, the camera can take serial pictures as fast as 1.5 fps by means of the new Maestro image processor, which is also capable of creating high-quality JPEG files directly in the camera -- a feature that is not available with any other medium-format camera, according to Leica. While U.S. prices are not yet available, pricing in Germany starts with Euro 18,600 (including VAT) for the body. Initially, Leica will offer two lenses for the S2, but has announced the availability of another two lenses before the end of this year.

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Accru rebate system can reduce customer equipment costs up to 25 percent

Tech Equipment Finance Inc., Mesa, Ariz., launched the Accru Consumable Rebate System, designed to offset the cost of equipment that customers may finance or lease, by up to 25 percent. The system was developed exclusively by TechEFI to help develop loyalty between participating equipment vendors and their customers. This rebate program allows TechEFI lease customers to set aside a percentage of their ongoing consumable purchases towards the pay-off of their equipment lease. The rebate discounts are provided by participating vendors and/or suppliers and will be managed by Accru, a third-party rebate management company and subsidiary of Tech Equipment Finance.

  "Although consumable rebate programs are not new to the graphic arts printing industry, most programs have been exclusive to either the equipment manufacturer or the finance company that sponsored the program," said Mike Rose, vice president of Sales and Marketing for TechEFI.

  Laurent Associates International, a business and channel development consulting firm for the display graphics industry, was selected to facilitate the roll-out of Accru via a nationwide network of equipment manufacturers and resellers.

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More employers planning to reverse pay, other cutbacks, survey finds

The number of employers planning to reverse salary cuts and freezes and restore matching contributions to 401(k) plans has increased in the past two months, according to the latest update to an ongoing series of surveys by global consulting firm Watson Wyatt, Washington, D.C. Nevertheless, the survey also found that many employers remain concerned about retaining their top performers.
  The survey found 33 percent of employers that froze salaries plan to unfreeze them within the next six months, up from 17 percent two months ago. Forty-four percent plan to roll back salary cuts in the next six months, compared with 30 percent two months ago. Additionally, 24 percent of employers plan to reverse reductions to 401(k) match contributions in the next six months, versus 5 percent in June.
  "Some employers are seeing the light at the end of tunnel and feeling optimistic about the prospect of improved business results," said Laura Sejen, global director of strategic rewards consulting at Watson Wyatt. "However, even as some of the program cuts are rolled back, many employees are facing smaller raises, lower bonuses and higher health care costs."
  The survey found 66 percent of respondents that increased the percentage that employees pay for health care premiums do not expect to reverse that decision. Also, 40 percent of respondents are planning to shift more health care benefit costs to workers by increasing the percentage of premiums they pay. Another 41 percent of companies expect to increase the deductibles, copays or out-of-pocket maximums for their 2010 health care plans.
  In addition, a majority of employers (52 percent) are now more concerned about retaining their top performers and critical-skill employees than they were before the economic crisis hit. In an effort to keep employees engaged, 83 percent of employers have increased communication and 40 percent have held additional employee forums such as town halls or other interactive sessions to address economy-related concerns. While almost half (47 percent) have changed employee roles to expand responsibilities, a far smaller number is expanding the use of recognition programs (27 percent) or creating special compensation programs for high-performing or at-risk employees (18 percent).

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Three photo sharing and management sites shutting down

According to a report at xconomy.com , three Web 2.0-era photo sharing and management services- BubbleShare, Riya, and PicMe -announced late last week they're shutting down operations. According to the article by Wade Roush: "The closings aren't entirely coincidental. Greg Raiz of Raizlabs, the Cambridge, Mass.-based software development house that built PicMe, says he accelerated plans to mothball and hopefully sell the application after he learned about the other shutdowns. 'We had seen a number of other photo companies close shop and felt that if someone was 'shopping' for technology we should toss our hat in the ring now while the opportunity was hot,' Raiz says."

  According to Roush's article, Raiz contends the big photo sharing entities -- Flickr, Facebook, Photobucket, and Google (with its Picasa application)-dominant the photo management and photo sharing market. "Ultimately it's very difficult to be in the consumer photo space," says Raiz. "Google, Flickr, and Facebook essentially set the bar and give away their services for free or close to free. While we still feel certain aspects of our solution are better we can't compete in a feature war and we can't out-market them."

  The Toronto startup behind BubbleShare was purchased by Canadian media firm Kaboose in 2007; the BubbleShare technology became part of Disney Online when that company acquired some of Kaboose's assets this April, according to Roush. BubbleShare website says the service will close down as of Nov.15, and all photos stored on the site will be erased.

  Riya founder Munjal Shah sent an e-mail to users (reproduced at TechCrunch ) explaining similar capabilities are now available from Picasa and Apple's iPhoto software, and that Riya will shut down as of Aug. 21. In any case, Shah and the rest of the team behind Riya had long since shifted their efforts to Like.com, a shopping site based on similar color and pattern matching technology.

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ZBE offers its own version of "Cash for Clunkers" printer trade-in program

ZBE Inc., Carpinteria, Calif., established a $1 million "Cash for Clunkers" Printer Trade-in program. This will allow imaging labs to trade in their professional photo printers and obtain funds toward the purchase of a new Chromira 5x ProLab printer. High trade-in values are available for "old inefficient clunker photo printers" from a variety of manufacturers, says ZBE.

  "This is our version of the economic stimulus program," says Zac Bogart, president of ZBE. "Many labs are struggling with their old inefficient printers. They are paying hefty service agreement fees to keep them running. These printers are guzzling time, energy, and labor. We want labs to know that there are other options."

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This week in PMA educational multimedia

In addition to industry-leading editorial and marketing research, PMA offers on-going podcasts and video content to help photo businesses stay competitive. Here's a round up of what's new this week:

 

AIE Imaging Executive Podcast

 Although many business leaders don't see much potential, a number of companies are finding great success, at zero cost, marketing on Twitter. In this week's AIE Imaging Executive podcast, Denise McVey, president of creative agency S3, Boonton, N.J., explains how her company has helped many clients, including 150-year-old Eight O'Clock Coffee, expand their markets on Twitter -- and how you can, too.

  AIE Imaging Executive Podcast, from the Association of Imaging Executives (AIE), offers leadership insights and a glimpse at the future of imaging. Hosted by Paul Worthington, editor of The 6Sight Report, the weekly podcast offers interviews with leading experts, as well as the editors of PMA magazine and The 6Sight Report, to provide imaging industry executives with insight into management practices and relevant discussions about innovative technology.

 

DIMAcast

Two new episodes of the DIMAcast went live this week. In the first,   PMA Publisher Gary Pageau interviews David Haueter, associate director of InfoTrend's Photo Printing Trends and Photo Merchandise services. Haueter's responsibilities include product coverage, trend analysis, primary market research, and gathering forecast data for the photo print and photo merchandise markets. Prior to joining InfoTrends, Haueter was principal analyst for the Digital Documents & Imaging group at Gartner. In this role, he focused on digital camera, photo printing, inkjet printer, and multifunction product markets.

  InfoTrends is hosting the Digital Imaging '09 conference Sept. 16-17 at the Hyatt Regency SFO, Burlingame, Calif., offering attendees a new format to create a customized educational agenda - matching interests with content on future market directions, opportunities and trends. The interactive two-day conference brings together leading digital imaging executives including providers of hardware, software and services, corporate content owners, publishers, photofinishers, labs, photo retailers and digital print providers. DI '09 is for digital imaging executives wanting to build partnerships and secure new business for 2010, according to InfoTrends. To learn more, visit www.digitalimagingconference.com.

  In a special edition of the DIMAcast, PMA publisher Gary Pageau speaks to  Samsung director of marketing, Rich Campbell, Samsung Electronics America Inc., Ridgefield Park, N.J., about three new innovative cameras, announced last week: the wireless and geo-aware CL65 and the dual-LCD and social-media driven TL225 and TL220 models .

  The DIMAcast weekly podcast is the flagship PMA podcast. Launched in April, 2006, the DIMAcast now has hundreds of subscribers and thousands of monthly downloads. From the monthly DIMA Marketing Ideas Exchange hosted by Bill McCurry to interviews with industry luminaries, the DIMAcast has become required listening in the imaging industry. Launched and hosted by 2006 DIMA President, Brian Mundy, the DIMAcast offers new marketing ideas, new technology announcements and insight from relevant industry leaders every week.

 

PMA Marketing Moments

Customers of Kohne Camera & Photo don't mind being on hold, thanks to the store's humorous on-hold messages. Take a few seconds and hear owner Lori Rupp explain the idea, and listen to some of the messages, in the new PMA Marketing Moment .

  PMA Marketing Moments offers 60-90 second marketing segments applicable to all aspects of the industry. Episodes are recorded by PMA speakers, consultants, and PMA members. Those interested in contributing should contact Stephanie Fisher.

 

PMA TV

Action photography is one of the most in-demand topics for sports photographers. Learn all the elements for a successful shoot in a new presentation now on PMA TV, featuring Don Frankle of LehighPhoto.com , who spoke on action photography at a SPAA 2009 Annual Conference session. This segment is a Powerpoint presentation with audio.

  PMA TV is an online video library hosting an extensive collection of educational resources for PMA members. You will find how-to videos, keynote speakers, Photoshop tips, and all the top educational sessions from DIMA, PSPA, SPAA and others.

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New products

 

Toshiba Corp., Tokyo, Japan, claims its 64 gigabyte SDXC card will have the world's fastest data transfer rate for reading and writing to a flash storage card: a maximum write speed of 35 megabytes per second, and a read speed of 60 megabytes per second. In addition, 64GB is the largest capacity yet available in the market.
  "The combination of large storage capacities and increased data transfer rates will meet the needs of a wide range of consumer electronics applications such as digital still cameras and digital camcorders that require high bandwidth data communication," Toshiba says. "For example, digital SLR cameras will be able to shoot longer continuous bursts in the highest quality RAW format. Similarly, with these cards, it will be possible to download a 2.4GB video in only 70 seconds."

  The new card is compliant with the new SD Memory Standard. Samples will be available in November. Toshiba will also offer 32 and 16GB SDHC cards with the data transfer rate.

 

  iPhone app publisher, Unique Apps, Tamps, Fla., released a new iPhone application called PhotoScatter . This app allows users to submit photos to most of the top photo sharing sites on the internet.
  Users simply select or take a photo, choose the sites to submit to, add a title and description, if desired, and submit.
Version 1 of PhotoScatter supports Facebook, Flickr, Shutterfly, PhotoBucket, Picasa, and Twitter (TwitPic). More photo sharing sites will be adding to future versions.

 

Skooba Design, Rochester, N.Y., expanded its original Checkthrough "checkpoint-friendly" laptop bag collection, with the addition of an ultralight backpack and a rolling laptop/business case. Checkthrough bags are specially designed and tested to pass through airport security X-ray screening without having to remove the computer. According to the company, its Checkthrough bags-developed in close coordination with the Transportation Security Administration (TSA)-are the best-selling items in Skooba's 10-year history, and the new styles are in response to customer demand for additional versions of the product. The company has multiple patents pending on both current and future Checkthrough products, and also offers a range of checkpoint-friendly laptop skins.

  Both the backpack and roller feature durable, weather-repellant ballistic exterior fabric, nickel-finished hardware, Doc Pocket organizers for airline tickets and passport, clear zippered pouches for allowable liquids, and many other travel-friendly features. Plenty of pockets -- 20 in the backpack and 18 in the Roller -- organize gadgets, accessories and other small items.

 

Kubota Image Tools, Bend, Ore., introduced the Kubota RPG SpeedKeys for Lightroom 2, which is a wireless USB keypad with 1-button access to: essential adjustments such as brightness, exposure, fill light and more; the most popular Kubota Lightroom presets; and advanced tools such as paint with light, burn, soften skin, and hand-color. The Kubota RPG SpeedKeys comes with 29 Kubota Lightroom Presets. As a bonus, the SpeedKeys comes with the entire collection of Kubota Lightroom Presets v3, which includes develop, export, print, filter, and more. All of the presets included in Kubota Lightroom Presets v1 and v2 are also included in the set, plus new presets. There are more than 100 presets in all (a $49 value).

  The Kubota RPG SpeedKeys for Lightroom are available for purchase online for  $349. Also available is the Kubota RPG SpeedKeys with Kubota RAW Workflow for Lightroom 2. This video tutorial helps photographers learn how to efficiently use Adobe Lightroom 2. This combination pack is available now for $399 (a savings of $50 if purchased separately). Kubota Image Tools is also already developing future updates to allow for customization of the Kubota RPG SpeedKeys for Lightroom. These updates will be available as free upgrades to early adopters of the Kubota RPG SpeedKeys.

 

Getty Images Inc., Seattle, Wash., has two new Web & Mobile image products featuring very small file sizes -- 170 pixels and 280 pixels -- designed specifically for online and mobile use. These new Web & Mobile products enable customers to license high volumes of high-quality, simple-to-use imagery for the digital element of their campaigns and communications.

   "As media consumption continues to accelerate towards digital, our customers tell us they want high quality imagery quickly, easily and at the appropriate price points in order to develop compelling digital campaigns that connect with their audiences," says Andy Saunders, vice president of creative imagery at Getty Images.

  Getty Images' Web & Mobile images are priced according to pixel size and license model, ranging from $5 for RF and $15 for RM, to the current $49 (413 pixels/500kb) Web-resolution product.

 

Eastman Kodak Co., Rochester, N.Y., introducesdthe new i1200 Plus and i1300 Plus Series Scanners, with up to 50 percent speed increase over their predecessor models. With no additional cost to its customers, the Kodak i1200 Plus and i1300 Plus Series Scanners will improve document capture productivity for departmental and workgroup scanning.
  The Kodak i1200 Plus Series Scanners will boast speeds of up to 45 pages per minute (ppm), compared to 30ppm of previous models. The Kodak i1300 Plus Series Scanners also feature an improvement of scanning speed for color at 200 dpi to 40 ppm -- a 33 percent increase.

 

ShoZu Ltd., London, United Kingdom, is poised to enhance social networking on BlackBerry smartphones with the introduction of a new, highly integrated client, available on BlackBerry App World .
  The new ShoZu client takes the ShoZu service on BlackBerry smartphones to a higher level of functionality -- beyond just uploading to multiple social networking sites simultaneously. It provides two-way interactivity with a variety of social networking sites mobile users want to interact with on a daily basis through one interface.
  The new mobile client provides two-way interactivity with a host of social networking sites on BlackBerry smartphones, including the ability to receive updates from multiple sites to one integrated spot directly on the handset, read and reply to comments in real-time, update status, upload images and video, add tags, titles and descriptions before or after uploading, and much more. The mobile client also offers the ability to edit, add, and remove destination sites to/from a user's account.

 

Topaz Labs , Dallas, Texas, releases Topaz Detail, a Photoshop plug-in that uses new advancements in imaging technology to manipulate image detail, sharpness, and toning without creating visual artifacts like overshooting or halos.
  The new technology in Topaz Detail gives it the unique ability to greatly manipulate image detail and sharpen images without any signs of regular sharpening artifacts. Topaz Detail is invaluable for photographers who want to achieve high-quality image sharpening, natural feature enhancement, and crisp black and white conversions. Topaz Detail retails for US$39.99 and is compatible with both Windows and Intel-based Mac OSX.

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Industry notes

·       Shutterfly Inc., Redwood City, Calif., enhanced its lineup of free, customizable Share websites with the addition of new Youth Sports features. In addition, the company has partnered with Positive Coaching Alliance  to deliver resources for parents and coaches to enhance the youth sports experience for themselves and their children.

·       Sinar Bron Imaging, Edison, N.J., has signed an exclusive distribution agreement with California Sunbounce , and is announcing three new products: The Sun-Sniper camera strap, the Sun-Mover collapsible reflector, and the Sun-Bouncer Camera Flash Bracket.
The Sun-Sniper is a quick, pliant and ultra convenient camera strap for professional photographers. It has a shock absorber to handle jolts in the strap and makes carrying the camera even more comfortable. This spares the photographer's back and reduces the load on the suspension point of the camera, the tripod socket, particularly noticeable with long lenses.
  The Sun-Mover is a 32-inch oval reflector which collapses to 11 inches to fit its case, and is extremely rigid, being made of highly tensile but light steel. It comes with either silver/white or zebra (warm)/white reflective surfaces.
  The Sun-Bounce Flash Bracket attachment is targeted towards users of off-camera wireless flash configurations. This clamp attachment allows for the connection of single or multiple DSLR flash units to the Micro Mini, Mini and Pro Bounce reflector panels, which can in turn be supported by stands or hand held use.

·    A longtime Rochester Institute of Technology event that highlights the spirit of community and volunteerism while generating a spectacular nighttime photograph heads to Washington, D.C., next month. The Smithsonian Institution's National Museum of the American Indian will be the subject of RIT's 25th Big Shot photograph on Saturday, Sept. 26. The Big Shot photography project relies on the participation of hundreds of volunteers to provide the primary light source for the image while photographers shoot an extended exposure. Past Big Shot projects have attracted up to 1,200 volunteers. Faculty members from RIT's School of Photographic Arts and Sciences and the National Technical Institute for the Deaf are the main organizers of the event.

·    Global e-commerce solution provider Digital River Inc., Minneapolis, Minn., expanded its e-commerce agreement with data storage company Western Digital (WD). Digital River recently launched a new online store to help WD expand its online market reach beyond the United States into Canada and Europe. For this expanded site, Digital River is handling online orders, ensuring product fulfillment and managing regulatory fees related to the recycling of electronics products in Europe. Digital River has been managing WD's U.S. online consumer sales since 2005.

·      ArcSoft Inc. Fremont, Calif., is collaborating with Sensio Technologies Inc., Montreal, Quebec, Canada, to ship TotalMedia Theatre 3 in Aspen 3-D Media Servers GL 1000 and GL 3159. Arcsoft says, by incorporating Sensio S3 Decoder, TotalMedia Theatre now allows a 3-D movie watching experience at home.
  ArcSoft TotalMedia Theatre can now decode and display 3-D encoded DVD movies and streaming files. Thanks to the S3 Decoder, TotalMedia Theatre can support a wide range of 3-D Stereo displays such as Pageflip, Interlace, Anaglyph, and Checkerboard modes.
   Aspen's 3-D Media Servers, GL-3159 and GL-1000, come with a component style case and dual core processing with NVIDIA (GL-3159) and ATI (GL-1000) support. They allow users to store and view digital photos, burn and listen to music, record and watch TV shows, download and watch movies. The servers also come with two pairs of Xpand 3-D glasses for viewing 3-D PC games and movies.

·    Nokia Corp., Espoo, Finland, announced a United States International Trade Commission (ITC) judge issued an Initial Determination in favor of Nokia in the action brought by InterDigital against Nokia. The case, filed by InterDigital, alleged Nokia infringed four patents that InterDigital asserts to be essential for the UMTS (3G) mobile standard. The judge found there is no infringement of the four alleged patents and therefore, Nokia is not in violation of section 337 of the Tariff Act.

·    The Intelligent AF in two new compact cameras from Casio America Inc., Dover, N.J., can detect "non-human photographic subject to automatically determine the focus and exposure area," the company says -- improving pictures of pets and scenery. Also improved is the "Dynamic Photo" function which composites moving subjects on new backgrounds for animated electronic greeting cards. Casio says it is faster and easier to operate, and the size of the added subject can now be scaled in-camera to better fit the backdrop. The Exilim Zoom EX-Z450 has a 12 megapixel sensor, 4X optical zoom lens with CCD-shift image stabilization, and a 3-inch LCD. It also captures HD video. It measures 3.8-by-2.2-by-0.84 inches, and sells for $199. The similar Exilim Zoom EX-Z90 is also a 12 megapixel camera, but with a plain 3X lens and a 2.7-inch LCD. It sells for $149.

·    To coincide with the best of Israel's spring bird migration that occurs from mid-March to mid-May, when the variety of species and sheer numbers of birds are exceptional and the best nature photography is produced, Jewish National Fund (JNF) is offering its first-ever Bird Watching and Nature Photography Mission, March 9-18, 2010.   

·     Tailor-Made Film & Video Transfers, Feasterville, Pa., is extending its Free DVD Duplicate offer into September. The offer includes one free duplicate for each master of home movie film, videotapes, slides and photos to DVD and/or Blu-Ray disc; or a free CD duplicate from audio tape transfers. 

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Upcoming PMA events

 

Sept. 10-11
PMA Canada Exposition
Toronto Congress Centre
Toronto, Ontario, Canada

Nov. 10-12
6Sight Future of Imaging Conference
Monterey Convention Center
Monterey, Calif.

 

Feb. 21-23, 2010

PMA 2010

Anaheim Convention Center

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Financial roundup

A look back at highlights from the week's financial news, from PMA Newsline International.

·     HP Co., Palo Alto, Calif., reported third-quarter net revenue of $27.5 billion, down 2 percent from a year earlier and up 4 percent, when adjusted for the effects of currency. Net earnings in the quarter were $1.642 billion, compared to $2.027 billion for the same period last year.

·     Target Corp., Minneapolis, Minn., today reported net earnings of $594 million for the second quarter ended Aug. 1, compared with $634 million in the second quarter last year.

·     BJ's Wholesale Club, Natick, Mass., reported second-quarter net income of $35.1 million, compared to $36.5 million, for the same period last year. For the first half of 2009, net income was $59.4 million, up from $53.7 million.

·     J. C. Penney Co. Inc., Plano, Texas, reported a $1 million net income loss for the second quarter ended Aug. 1, 2009, versus income of $117 million last year. Total sales in the second quarter decreased 7.9 percent compared to last year, while comparable store sales decreased 9.5 percent. Geographically, the best performance was in the southwest region of the United States, while the weakest results were in the southeast region.

·  Wal-Mart Stores Inc., Bentonville, Ark., reported net sales for the second quarter were $100.082 billion, a decrease of 1.4 percent from $101.546 billion in the second quarter last year. Without the negative impact of currency exchange rates equal to $4.199 billion, net sales for the quarter increased 2.7 percent to approximately $104.281 billion on a constant currency basis (which assumes currency exchange rates remained the same as the prior year). Income from continuing operations increased to $3.449 billion from $3.401 billion in the same period last year.

·  X-Rite, Grand Rapids, Mich., reported second quarter 2009 net sales of $49.4 million, compared to $73.5 million in second quarter 2008. These results are in the range of company expectations given market conditions and reflect a decline of 32.8 percent versus a comparatively strong prior year performance. On a year-to-date basis, net sales were $96.0 million, 31.1 percent below the same period results last year. Both the Color Measurement and Color Standards segments experienced similar year-over-year declines as many customers and channel partners continued to delay purchase decisions in key X-Rite markets.

·  For the second fiscal quarter ended July 4, 2009, Visant Corp., Armonk, N.Y., reported consolidated net sales of $498.8 million, compared to consolidated net sales for the second fiscal quarter ended June 28, 2008 of $567.6 million. Also, the company reported consolidated net income of $84.5 million for the second fiscal quarter of this year, compared to $94.2 million for the second fiscal quarter of 2008. Net sales of the Scholastic segment decreased $16.0 million. The decrease was attributable to lower volume for jewelry and graduation products, due primarily to the shift in timing of customer orders into the first fiscal quarter of 2009 from the second fiscal quarter of 2009, the company says. Net sales of the Memory Book segment decreased $0.2 million to $283.2 million. The decrease was primarily due to lower volume from commercial print customers. Net sales of the Marketing and Publishing Services segment decreased $53.0 million to $88.0 million.

  ·   DigitalPost Interactive Inc., Irvine, Calif., reported second-quarter revenue increased more than 161 percent to $376,400, compared to $144,200 for the same period last year, driven primarily by the company's partnership with Kiddie Kandids and growth in professional services. The quarterly net loss declined to $424,000 from $1.5 million.

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PMA DataWatch: A look at popular photo book styles
  According to PMA Marketing Research, the U.S. photo book market is expected to reach $340 million in 2009. In 2008, 10 percent of households completed photo books. The majority of households (69 percent) that made photo books made them as family keepsakes. Thirty-seven percent of households made them as a way of showing pictures to other. Gifting was another reason cited for making photo books.
  Of those households that made photo books, 38 percent made 4-by-6 or 5-by-7 inch mini paperback books in 2008. This number was even higher for households that were making photo books for the purpose of sharing pictures with others. Standard 8-by-8 or 8-by-11 inch hard-cover books were made by about one-third of photo book households and were most likely made as gifts for family or friends. Fourteen percent of households made custom-cover books, but this percentage doubled among households making the book as a gift for a friend. Photo books 12-by-12 inches or larger were made by 19 percent of households. Those making the book for other reasons not cited were most likely, however, to make this style book. Perhaps these books are made to showcase a significant event, such as a wedding or birth of a child. Leather cover books were made by 11 percent of photo book households and the number did not vary much by the purpose for making the book. Nineteen percent of households stated they made other types of photo books in 2008.
  In January 2009 when PMA Marketing Research surveyed the sites of online firms and retailers, the average prices for 4-by-6 and 5-by-7 inch paperback mini books were in the $5 and $8 range, respectively. Standard hard-cover books sold for about $24 while leather cover books were about $32, on average.
For comments and questions please visit the Marketing Research blog PMA Foresight
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For global industry news, visit Newsline International on the web

For comprehensive international news, add a Newsline International bookmark to your "Favorites," and remember to check each day. If you miss a day you can look at previous day's news, and there's also a weekly news link that includes worldwide imaging news. You can also sign up to receive an e-mail notification each day through the Newsline-Notifier function.

 

  Here are some things you may have missed:

·     Hewlett-Packard, Palo Alto, Calif., confirmed yesterday it has entered into a new customer agreement with Kmart Australia, Mulgrave, Melbourne, to install HP Retail Publishing Solutions in its 184 stores in Australia and New Zealand.

·     Nikon Corp., Tokyo, Japan, announces the winners of the Nikon Photo Contest International 2008-2009 - one of the world's largest and most prestigious photo contests. A total of 54 prize winners were selected from among the large number of entries, with Maung Maung Gyi from Myanmar selected as the winner of the Grand Prize for his work entitled "Cave Of Hope."

·  Black Iris Gallery & Custom Framing, Spooner, Wis., hosted the Northern Lights Camera Club second-annual photography exhibit and artist reception Aug. 8. Twelve NLCC members exhibited, including portrait photographers as well as landscapers, and a variety of levels. Photographers each gave a presentation on their work. The show will run through Sept. 12, with photos on display, and matted reprints and cards.

  ·    Facebook Inc., the world's most popular social-networking service, with more than 250 million users worldwide, says it is testing a simpler version of the site for emerging markets, where new users are looking for simplified features.

  ·    First Data, Denver, Colo., an electronic commerce and payment processing services firm, is launching the FD400, a low-cost, battery-powered, wireless point-of-sale terminal for on-site or event photographers, merchants and other professionals who do not have constant access to both a power source and communication line, like an Internet or phone connection.

  ·    Lexmark International Inc., Lexington, Ky., expanded its collaboration with specialty printer manufacturer Primera Technology Inc., to include Lexmark's color laser print engines and consumables, making in-house, high-volume label printing affordable.

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